Herman Mashaba rose from humble beginnings to become one of South Africa’s wealthiest and best-known entrepreneurs, as well as Mayor of Johannesburg. His remarkable story begins in a small village in Gauteng, where we meet the cocky youngster who refused to settle for a future that offered nothing. Forced to drop out of university, the determined young man fought to establish the first black-owned haircare company in South Africa. Mashaba struggled every day of his life – against apartheid, with its demeaning laws, and against his competitors to grab market share for his business. In the process, Mashaba learnt lessons that few business schools teach today. This is a story of survival, and of determination in adversity. It is also a love story between Herman and Connie, his wife of 35 years, who embarked on this journey together. Mashaba shows the importance of having a vision, daring to dream it, and then making it happen. This inspiring book will leave you with the question: “If he did it, why can’t I?”
CONTRIBUTORS: Herman Mashaba
EAN: 9781928257332
COUNTRY: South Africa
PAGES:
WEIGHT: 260 g
HEIGHT: 198 cm
PUBLISHED BY: Bookstorm
DATE PUBLISHED:
CITY:
GENRE: BIOGRAPHY & AUTOBIOGRAPHY / Cultural, Ethnic & Regional / General, BIOGRAPHY & AUTOBIOGRAPHY / Business
WIDTH: 129 cm
SPINE:
Book Themes:
Republic of South Africa, Autobiography: business and industry, Political leaders and leadership, Political activism / Political engagement, Entrepreneurship / Start-ups
“A better role model, truer patriot and son of the soil I can hardly imagine” – Justice Dikgang Moseneke. “An extraordinary rags-to-riches tale that straddles the apartheid era and post-democratic South Africa, embracing all the elements of a good story – suspense, romance, fun and victory over sometimes crippling adversity.” – The Star, “A better role model, truer patriot and son of the soil I can hardly imagine” – Justice Dikgang Moseneke. “An extraordinary rags-to-riches tale that straddles the apartheid era and post-democratic South Africa, embracing all the elements of a good story – suspense, romance, fun and victory over sometimes crippling adversity.” – The Star
Herman Mashaba is a Non-Executive Director of Black Like Me (Pty) Ltd which he co-founded in 1985 in South Africa. He is also Executive Mayor of Johannesburg, South Africa and Africa's largest and most important city. In 2004 Mashaba won the Free Market Foundation's Free Market Award for his exceptional contribution to the cause of economic freedom in South Africa.
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